9 Ways To Promote Your Business Online For Free In Nigeria

Looking for how to promote your new business in Nigeria for free? In business and in life, you need people to succeed. If you are just starting a new business in Nigeria, then this piece of information might help you on how to promote it online and start getting costumers without spending a dime.

9 Ways To Promote Your Business Online For Free In Nigeria

Here are nine Ways To Promote Your Business Online For Free In Nigeria

1. Use local Business listing services

Submitting your business information to business directories will increase the visibility of your business online. Consumers are increasingly looking for information online; business directory listings will populate the internet with reliable information about your business, giving you more exposure online. A powerful Business listing like Google my business helps you attract new customers with your free Business Profile on Google.

Your Business Profile appears right when people are searching for your business or businesses like yours on Google Search or Maps. Google My Business makes it easy to create and update your Business Profile—so you can stand out, and bring customers in.

Here are some of the popular business directories in Nigeria:

Google my Business



Business List

2- Create a Facebook Business Page

A Facebook Business Page is a free opportunity for businesses to increase brand awareness and generate sales on Facebook. To create a Facebook Business Page, simply log into your personal Facebook account, click “Create a Page” from the drop-down menu, and then follow the steps to build out your business profile.

3- Create a Facebook Group for your Business

A Facebook Group is a place for group communication and for people to share their common interests and express their opinion. They let people come together around a common cause, issue or activity to organize, express objectives, discuss issues, post photos, and share related content.

4- Put up multimedia on YouTube

YouTube provides a free way to distribute creative promotional videos, but in order to succeed you must put up content that people want to view and are relevant to your business—a simple ad will not work.

40 Best And Genuine Online Business Ideas 2020

How to Start a Successful YouTube Channel for Your Business: Read Here.

5- Start a blog

A blog not only helps your company get its name out through followers, but is a way to connect with your consumers more directly. But remember that one of the major keys of blogging is to keep your stream updated as frequently as you can. A dormant, abandoned blog is worth nothing.

here are some best platforms to start a blog:




6- Join a relevant online forum

An Internet forum, or message board, is an online discussion site where people can hold conversations in the form of posted messages. They differ from chat rooms in that messages are often longer than one line of text, and are at least temporarily archived. Also, depending on the access level of a user or the forum set-up, a posted message might need to be approved by a moderator before it becomes publicly visible.

Forums have a specific set of jargon associated with them; example: a single conversation is called a "thread", or topic.

Nairaland Forum is the best online forum in Nigeria to participate in.

7- Post free classified Ads

Classified advertising is a form of advertising which is particularly common in newspapers, online and other periodicals which may be sold or distributed free of charge. Classified advertisements are much cheaper than larger display advertisements used by businesses, although display advertising is more widespread. They were also commonly called "want" ads, starting in 1763.

List of free classified Ads website in Nigeria:


Jumia Deals

Global free classified




8- Leverage the power of Instagram influencers

Today, with the ever-pervading power of social media, you can instantly reach droves of people from across the world at a moment's notice. But we also know that algorithms and visibility are working against us, especially when we don't have the reach of hundreds of thousands or millions of followers.

To reach those people, we need amplifiers, power users and influencers to help spread our messages. While this won't be free, it will give you instant access to a wide audience in your specific niche as long as you select the right Instagram influencer to help spread your message.

9. Market your content on Medium

Medium is an online publishing platform developed by Evan Williams and launched in August 2012. It is owned by A Medium Corporation. The platform is an example of social journalism, having a hybrid collection of amateur and professional people and publications, or exclusive blogs or publishers on Medium, and is regularly regarded as a blog host.

Write and publish article related to your business on Medium.


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