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Top 10 Best Customer Relationship Management (CRM) Platforms

Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle, with the goal of improving customer service relationships and assisting in customer retention and driving sales growth.

Top 10 Best Customer Relationship Management (CRM) Platforms

CRM systems compile customer data across different channels, or points of contact between the customer and the company, which could include the company's website, telephone, live chat, direct mail, marketing materials and social media. CRM systems can also give customer-facing staff detailed information on customers' personal information, purchase history, buying preferences and concerns.

With that in mind, here are the top ten best Customer relationship management (CRM) software platforms:

1- Sales force

Salesforce.com, Inc. is an American cloud-based software company headquartered in San Francisco, California. Though the bulk of its revenue comes from its customer-relationship management (CRM) service, Salesforce also sells a complementary suite of enterprise applications focused on customer service, marketing automation, analytics and application development.

Salesforce was ranked first in Fortune's 100 Best Companies to Work For in 2018.

2- Zoho

Reach out to prospects at the right moment and engage them across every channel. Zoho CRM software helps businesses of all sizes close more deals the smarter way.

Zoho is a web-based online office suite containing word processing, spreadsheets, presentations, databases, note-taking, wikis, web conferencing, customer relationship management, project management, invoicing, and other applications developed by Zoho Corporation, a California-based company.

3- HubSpot CRM

HubSpot CRM is everything you need to organize, track, and nurture your leads and customers. Yes, it's 100% free, forever.

Your sales team wants to sell – not fight with messy spreadsheets, cluttered inboxes, or clunky tools that slow them down.

HubSpot CRM automates the tasks salespeople hate and takes minutes to learn – not months. That means doing more deals and less data entry.

Plus, interactions are tracked automatically and deals are displayed on one dashboard for total visibility without added work.

Best of all, you can enjoy up to 1,000,000 contacts, users, and storage without any expiration date – whether you're a team of 1 or 1,000.

4- Microsoft Dynamics 365

Microsoft Dynamics 365

Dynamics 365 is a product line of enterprise resource planning and customer relationship management applications announced by Microsoft in July 2016 and on general release November 1, 2016, as a part of the Microsoft Dynamics product line.

5-  Pipedrive

Pipedrive is a cloud-based sales software company with offices in Tallinn and Tartu, Estonia; New York City, New York; Lisbon, Portugal, London, United Kingdom and Prague, Czech Republic.

Pipedrive is a sales management tool designed to help small sales teams manage intricate or lengthy sales processes.

Top 10 Best Sales & Marketing Software Downloads.

6- Insightly

Grow your business faster by building lasting relationships with your customers, through every step of the customer journey.

Insightly

Customers today want relationships, not transactions. If customers feel poorly treated, they’ll leave you. Insightly gives you everything you need to build a complete view of your customers across the entire buying experience, and deliver exactly what they want—from the first ‘hello’ to delivery and beyond.

7- Agile CRM Inc.

What customers say about Agile CRM?

I have worked with quite a few CRM solutions including SugarCRM, Daylite, and Salesforce. Within a few days I was able to build scripts to import our data into Agile using their Rest APIs. If you are building a web app, and want to store customer data into a CRM, Agile makes it easy.

Agile CRM Inc.

The concepts of using web triggers in Agile CRM to trigger based on events that occur on our web site or our web app is game changer for our customer support and marketing teams. I am typically very skeptical to change CRM solutions, as most of the work falls on me to actually move the data. With Agile, I feel like we are more in control of the data, and we have given our sales, marketing and staff additional tools to make communication with clients easier.

I've used Agile CRM since 2015. The marketing automation features are powerful and so much better for handling advanced email campaigns than other CRM SaaS solutions. The features I use most are the marketing automation tools to send all business emails communication emails, the simple API's help me when running advanced analytics, easy javascript embedding for user activity tracking.

And then there are web rules. You just got to love those web rules for dishing out customised and targetted coupons! The awesome landing page and web form designers are just the cherries on top. Great SaaS software at a really great price!

8- Bitrix24

Bitrix24

Bitrix24 is a collaboration platform launched in 2012. Bitrix24 provides a complete suite of social collaboration, communication and management tools for your team, including CRM, files sharing, project management, calendars, and more. Bitrix24 is available in cloud and on premise.

9- SugarCRM

SugarCRM is a software company based in Cupertino, California. It produces the web application Sugar, a customer relationship management system. SugarCRM's functionality includes sales-force automation, marketing campaigns, customer support, collaboration, Mobile CRM, Social CRM and reporting.

SugarCRM empowers your marketing, sales and services teams to collaborate across the entire customer lifecycle for more meaningful, memorable experiences.

10- SuiteCRM

SuiteCRM is a free and open source Customer Relationship Management application. Open source CRM is often used as an alternative to proprietary CRM software from major corporations such as Salesforce and Microsoft Dynamics CRM applications.

SalesAgility is the driving force behind SuiteCRM. With over a decade of experience in delivering bespoke open source CRM consulting, SalesAgility was the perfect company to create a fork of the SugarCRM Community Edition when SugarCRM abandoned open source in 2013. The fork has been very successful and SuiteCRM is now generally acknowledged to be the world’s leading open source CRM solution.
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