12 Best Business Idea Books For 2020

Do you want to pursue your BIG business dream without getting caught up in the complicated world of raising investment dollars? We’ve got a list of business startup books you should read. Please note that this article contains affiliate links: as an Amazon Associate we earn commission from qualifying purchases.

1. Starting a Business QuickStart Guide: The Simplified Beginner’s Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream

12 Best Business Idea Books For 2020

This book shows you exactly what you need to know to stand out from the crowd!
Do you have an idea for an amazing product or service but you aren’t sure how to build a business around it? Then you need this book.

Price: $20.19 At Amazon

2. The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company

The Ride of a Lifetime

Robert Iger became CEO of The Walt Disney Company in 2005, during a difficult time. Competition was more intense than ever and technology was changing faster than at any time in the company’s history. His vision came down to three clear ideas: Recommit to the concept that quality matters, embrace technology instead of fighting it, and think bigger—think global—and turn Disney into a stronger brand in international markets.

Price: $16.80 At Amazon

3. What It Takes: Lessons in the Pursuit of Excellence

What It Takes: Lessons in the Pursuit of Excellence

From Blackstone chairman, CEO, and co-founder Stephen A. Schwarzman, a long-awaited book that uses impactful episodes from Schwarzman's life to show readers how to build, transform, and lead thriving organizations. Whether you are a student, entrepreneur, philanthropist, executive, or simply someone looking for ways to maximize your potential, the same lessons apply.

Price: $18 At Amazon

4. Principles: Life and Work

Principles: Life and Work

Ray Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s developed, refined, and used over the past forty years to create unique results in both life and business—and which any person or organization can adopt to help achieve their goals.

Price: $15 At Amazon

5. Shoe Dog: A Memoir by the Creator of Nike

Shoe Dog

In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight “offers a rare and revealing look at the notoriously media-shy man behind the swoosh” (Booklist, starred review), illuminating his company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

Price: $11 At Amazon

6. Shut Up and Listen!: Hard Business Truths that Will Help You Succeed

Shut Up and Listen!

For entrepreneurs ready to reach the next level of success, small business owner turned multibillionaire Tilman Fertitta shares the commonsense principles that have rocketed his worldwide hospitality empire to the top.

For aspiring entrepreneurs or people in business, this book will help you take your company to the next level. When you put this book down, you’ll know what you’re doing right and what you’re doing wrong to operate your business, and if you’re just getting started, it will help set you up for success.

Price: $14.79 At Amazon

7. Mind Your Business: A Workbook to Grow Your Creative Passion Into a Full-time Gig

Mind Your Business

Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love.

Price: $15.26 At Amazon

8. Range: Why Generalists Triumph in a Specialized World

Plenty of experts argue that anyone who wants to develop a skill, play an instrument, or lead their field should start early, focus intensely, and rack up as many hours of deliberate practice as possible. If you dabble or delay, you’ll never catch up to the people who got a head start. But a closer look at research on the world’s top performers, from professional athletes to Nobel laureates, shows that early specialization is the exception, not the rule. 

David Epstein examined the world’s most successful athletes, artists, musicians, inventors, forecasters and scientists. He discovered that in most fields—especially those that are complex and unpredictable—generalists, not specialists, are primed to excel. Generalists often find their path late, and they juggle many interests rather than focusing on one. They’re also more creative, more agile, and able to make connections their more specialized peers can’t see.

Price: $16.89 At Amazon

9. That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea

That Will Never Work

From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.

Price: $14.50 At Amazon

10. Background Check: 7 Keys To Unlocking Success in Life and Business

Background Check

Background Check is a true story of how two men built their business from the ground up after the system attempted to lock them away for good. This book is not only a blueprint on business, it is a helping hand to anyone who lacks the proper resources for success. It is a motivator for those who have lost their passion along this journey called life. It is a reminder that you can do whatever you put your mind to, regardless of what the world may lead you to believe. Above all, Background Check reveals the foundational core principles that must be acquired to reach the next level in life. There will always be external factors that make the journey more difficult, but when you have the keys, nothing and no one can stop your success. As a man thinketh, so is he.

Price: $15 At Amazon

11. All You Need to Know About the Music Business: 10th Edition

All You Need to Know About the Music Business

For more than twenty-five years, All You Need to Know About the Music Business has been universally regarded as the definitive guide to the music industry. Now in its tenth edition, Donald Passman leads novices and experts alike through what has been the most profound change in the music business since the days of wax cylinders and piano rolls. For the first time in history, music is no longer monetized by selling something—it’s monetized by how many times listeners stream a song. And that completely changes the ecosystem of the business, as Passman explains in detail.

Price: $22.84 At Amazon

12. Trailblazer: The Power of Business as the Greatest Platform for Change


What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do.

Price: $18 At Amazon

Also Check out Barack Obama's Favorite Books.


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